Naharro Showroom is a distributor of leading international design firms as Emeco, Vitra, Knoll, Fritz Hansen or Flexform among others. The selection of products is carried out in a very detailed way looking for the quality, the design and the functionality of the product. Since September 2010 the Navy chair 111 is part of our stock along with the original Navy Chair that we already had a long time.

Now Naharro Showroom invite you to know the latest creation of Emeco firm in collaboration with the multinational Coca-Cola, 111 Navy Chair, made with 111 recycled plastic bottles.

Emeco and Coca-Cola have combined two flagship products of its companies-the classic plastic bottle and the Navy chair- to create a one of a kind chair.

“When Coca-Cola approached me with this project I jumped on it,” said Gregg Buchbinder, Chairman of Emeco. “Although reengineering a core product is a significant investment for us, I was excited about the impact of reusing the PET from about three million plastic bottles a year. That’s a lot of bottles and a lot of chairs. The new chair is the strongest, and most beautiful we can make. We’ve turned something many people throw away into something you want and can keep for a long, long time.”

The goal of Coca-Cola is to recover the equivalent of 50% of bottles and cans produced in 2015.

The 111 Navy Chair™ is available in six colors: Coca-Cola Red, Snow, Flint, Grass, Persimmon and Charcoal.

WEB: www.naharro.com