The September 2010 represents a turning point for MAISON&OBJET. 3 major events will mark this session: - the opening of a new 36,000 m² hall - the creation of a new space that brings together a high-end offer with strong added value revolving around scènes d’intérieur, MAISON&OBJET l projets l, now! design à vivre (hall 7) and MAISON&OBJET OUTDOOR_INDOOR (hall 8) - MEUBLE PARIS comes in September and to Paris Nord Villepinte (hall 5B and 5C), thus offering total synergy between furniture and decoration.

Extending Paris Nord Villepinte by constructing a new 36,000 m² hall is part of Paris’s development strategy in terms of conventions and exhibitions. Contemporary, emblematic of the Center, it sits across from Halls 6 and 7 (renamed hall 8), following their geometries. A HQE (High Environmental Quality) building designed by architect Philippe Chaix, the new hall allows MAISON&OBJET to present, in one space, the most high-end and creative offer ever.

In September 2010, the art of living will never have been so well represented at MAISON&OBJET. Within hall 7, which will bring together the scènes d’intérieur, MAISON&OBJET l projets l, now ! design à vivre shows, along with a direct link to MAISON&OBJET OUTDOOR_INDOOR (hall 8) the best in design has been brought together in a new showcase for the home.

	Scènes d’intérieur: the show for the great international brands in decoration When the greatest creators of home-fashion put their talent in the service of a trade show. Exclusive worlds, international brands – marked by excellence, luxury and extravagance, for the most beautiful decoration projects.
Show design by Paola Navone Architect, designer, scenographer… Paola Navone is a creator with multiple talents, embodying a knowing mix of southern influences and western sensibilities. (Hall 7).

Now! design à vivre : the international show for design for the home The whole soul of design at a single show! Discover a sneak preview of the essentials in innovation and creation. Collections of objects and furniture, at the heart of the new inspirations in design. (Hall 7).

MAISON&OBJET l projets l : the show for solutions dedicated to high-end specifiers An exclusive space for encounters between manufacturers, distributors and specifiers. Come discover a pole for cutting-edge expertise that brings together development, materials and renovation. Unique know-how that will give you all the solutions for your interior design projects. (Hall 7).

MAISON&OBJET OUTDOOR_INDOOR: the annual show for the art of outdoor_indoor living MAISON&OBJET OUTDOOR_INDOOR is the indispensable gathering for specifiers working on projects developing new, exceptional spaces (bars, lounges, trendy restaurants, luxury spas, prestigious hotels, etc.), as well as all stores specializing in indoor/outdoor products! As part of the wellbeing at work trend, major companies are increasingly in the habit of developing their outdoor spaces. MAISON&OBJET OUTDOOR_INDOOR will once again open its doors to show a high-end selection of furniture and outdoor development products that combine technology, design and conviviality, a world ruled by the twofold imperative of rigorous aesthetics and technical performance. The involvement of research in this quickly developing sector can be seen in the very polished participation of designers who come to showcase their conceptual and increasingly refined stand design in presenting their latest creations.

It’s the event of the season: MEUBLE PARIS has come to Paris Nord Villepinte, alongside MAISON&OBJET. A natural association for providing a 360° view of home-fashion. The new strategy responds to the market’s new needs by:
- an optimal articulation between the launch of new spring releases and their commercialization and cataloguing phase in the fall
- a new approach to the profession in order to be more effective in meeting the needs of contractors and specifiers
- total synergy between MEUBLE PARIS and MAISON&OBJET, for exhibitors as well as for visitors, initiating new development opportunities on the international markets
- an event: in 2010, furniture celebrates its 50th anniversary in Paris!
- Meuble Paris lecture series in synergy with MAISON&OBJET: 5 major themes: 50 years of furniture in Paris, innovation, the market, hotels, sociology/trends

Since, large hotel chains have called on him: SOFITEL (Budapest and Paris la Défense Centre), HILTON (Evian, Malta), the CLUB MEDITERRANEE (Peisey Vallandry) et d’autres projets sont en cours avec LE MERIDIEN (Paris Etoile, Bruxelles, Dubaï), RADISSON (Nantes), WESTIN (Aqaba in Jordan) and the TAJ HOTEL (India), MARRIOTT
(Marrakech) and two cruise liners for the Compagnie des Iles du Ponant.  (hall 5B and 5C)

MAISON&OBJET : the show for home-fashion                              
At the heart of influences for the home, a privileged space for all kinds of freedom, the home is inspired by many different influences and new arts of living. Urbanity and international transversality offer a unique, high-end and exclusive approach to the home-fashion market of tomorrow.

	ethnic chic.MIC, hall 1 The gathering for refined exoticism Mixes of techniques and styles, refined exoticism and ancestral craftsmanship cross paths at Ethnic chic.

textile, hall 2 The running thread of trendiness Household linens meet the world of fashion and give refined decoration its finishing touch.

la table, hall 3 Shaking things up in hall 3 Tableware has always accompanied the evolution of an ancestral ritual and responded to contemporary aspirations. The French have an appreciation for cooking and like having dinner parties. That room is therefore subject to specific attention and brings together all of the trends in decoration. In the “la table” sector, come discover a story of taste, the emergence of gourmet expressions in the art of living in the table sector

L’Espace, hall 4
Craft
Formerly called “L’Espace”, hall 4 is changing names. Now it’s “Craft”, an exhibition space with a special specificity of products presented. It presents an always authentic offer of the products of manual craftsmanship—designers, artisans and artists unveil their unique pieces, limited editions and small series.

côté déco, halls 4 & 5A
Côté déco is splitting into 4 parts with:
 “References” involving interior development in a period & atmosphere spirit, hall 4
 “Current” at the heart of urban trends, hall 5A
 “Quaint” country homes, family homes, hall 5A
 “Garden Inspiration” extending its influence even further into the home, hall 5A

accessoires maison, halls 5A & 6
An essential offer for creating a certain atmosphere. Complementary decorative elements. Wellbeing; contemporary, festive, ethnic or fashion gifts; classic or urban accessories; children’s items—everything that can really catch your eye.
Everyday: complementary elements for contemporary decoration throughout the home. Hall 6
Classic & co: a “tried and true” offer, classic and timeless. Hall 6
Object of Fashion: a very feminine, poetic, ethnic or glamorous world, representing a new creative outpouring in home-fashion! Hall 5A/6
Children’s World: from children’s fashion to decorative accessories for children’s rooms by way of furniture, toys and patented products. A colorful world. Hall 6
Moving: contemporary-style creative, quirky objects. Hall 6
World Objects: artisanal or traditional, an evocation of cultures from all over the world. Hall 6

MAISON&OBJET musées: the gathering for cultural objects
A space exclusively dedicated to the market for cultural gifts and communication by objects. Come discover it at the heart of MAISON&OBJET, the show for home-fashion (within hall 6).

scènes d’intérieur
Hall 7

Jaime HAYON space, scènes d’intérieur 2010 Designer of the Year

Jaime Hayon, a Spanish designer, is the scènes d’intérieur Designer of the Year. Endlessly playing with ideas and images, he shakes up the usual references, disrespects the established rules and takes pleasure in splitting his time between producing furniture and showing unique pieces in the most cutting-edge galleries. After studying industrial design at the Instituto Europeo de Design in Madrid and spending time at the Ecole Nationale Supérieure des Arts Décoratifs in Paris (where Philippe Starck was teaching at the time), he joined Fabrica in Treviso (Benetoon’s communication research center). Three months later, he was named head of the Design section.

A man of many interests, he moved from one project to the next without asking himself too many questions. He also worked on more personal installations, such as “Mediterranean Digital Baroque”, his first show in London (a representation of ceramic cactuses surrounded by birds!)

An example of his work: a modulable sideboard designed for the Showtime collection. A striking piece of furniture (6 meters long), lacquered blue with legs in different styles—Art Deco, Louis XV, modernist. Jaime Hayon plays with the history of design in a carefree, creative way.

Ÿ Talents à la Carte
In September, MAISON&OBJET is inviting young Russian design to the heart of the scènes d’intérieur show. 6 designers will express their talents within scènes d’intérieur, with fresh show design. 

Ÿ THE FRENCH ART OF LIVING with MAISON&OBJET in Moscow
With sponsorship from the National Committee for the Year of France-Russia 2010, UBIFRANCE and MAISON&OBJET are organizing the “FRENCH ART OF LIVING with MAISON&OBJET” show in the prestigious Manege space in Moscow. At the heart of the Russian capital, this show, dedicated to the FRENCH ART OF LIVING, expresses the growing success of the values of French style with foreign buyers and audiences who are passionate about craftsmanship, trends, and design. From October 6 to 9, 2010, the new show will welcome, for four days running, a selection of the best ambassadords of the French art of living (150 exhibitors).
A space dedicated to this event is planned at the entrance to scènes d’intérieur.

MAISON&OBJET PROJETS Hall 7 The MateriOtheque For the third time, MAISON&OBJET I Projets I will welcome the MateriOtheque.   matériO is an independent European network aimed at keeping watch on innovative materials and technologies. Created in 2001 in Paris, the service offers its members a very broad selection of materials and semi-products needed for the creative process. matériO thus creates ties between creators—architects, designers, scenographers, graphic designers, artists, etc.—and manufacturers, engineers and researchers.

MEUBLE PARIS
Hall 5B and 5C

At MEUBLE PARIS, come find 4 sectors that are not to be missed:
LOFT : the best of contemporary design
LIVING : the spirit of modernity
ATMOSPHERE : for a quaint, traditional home
SOFT : revitalization and wellbeing

Along with the product offer, MEUBLE PARIS will also be rich in current events. 2010 marks the 50th anniversary of Paris’s furniture trade show. In celebration, the UNIFA and VIA will organize a “retrospective.” Lectures, in synergy with MAISON&OBJET, will also be organized, revolving around 5 major themes: 50 years of furniture in Paris, innovation, the market, hotels, and sociology/trends. Lastly, schools will be on hand.